- We protect over 150,000 people across North America
- Over 20 years experience in the industry
- One of the few alarm companies to manufacture our own technology
- You deal directly with AlarmForce at all times
- Lowest prices and best value in the business
Financial Information
included in our US market segment. While the initial costs translated into a drag on current cash flows in order to build brand power in new markets, the trend of account creation cost is firmly on track. The total potential market population for our future growth in the US is of course much larger, promising an exciting growth opportunity in the years to come. By entering the three states we have in fact doubled the market opportunity and look forward to possible further US expansion.
Outlook and Future Growth
We expect to continue to achieve additional increases in the subscriber base in both Canada and the US through marketing our two-way voice technology and brand using advertising including radio, television, print and other media. It is just a matter of time until the AlarmForce brand will be as widely recognized in the US markets as it is in Canada. Our monthly recurring revenues, cash flows and subscriber base are expected to continue to grow in 2007. Our goal is to leverage the AlarmForce infrastructure to increase economies of scale while adding new subscribers and increasing monthly recurring revenues.
As the AlarmForce brand builds in the US markets, we anticipate that our method of organic account creation will successfully replicate the model we pioneered in Canada eighteen years ago. Cash flows from the Canadian operations are expected to continue to provide sufficient cash flow to fund the brand development and investment in new account growth, thereby reducing the reliance on debt. The future potential in the US is large as we continue to evaluate demographic factors and markets with density thresholds that offer a compelling opportunity for AlarmForce to exploit in the years to come.
In closing I wish to personally thank each and every member of the AlarmForce team, including our Shareholders for your continuing support as we mark the first fiscal year beginning at our new Head Office facilities. Respectfully submitted on behalf of the Board of Directors
Respectfully submitted on behalf of the Board of Directors
Joel Matlin
President & Chief Executive Officer